Instructors

Karen Bradley | Sean V. Bradley, CSP

Karen Bradley

CEO of Dealer Synergy


Karen Bradley, is the CEO of Dealer Synergy, a top rated International Training and Consulting Firm that specializes in building Internet Departments and Business Development centers around the globe. She is also the Co-founder of Internet Sales 20 Group, an education company that specializes in training automotive sales professionals through their first class national bi-annual conference.

Karen has 11+ years Automotive Sales experience where her sole mission has been to help car dealerships and their personnel achieve their maximum potential. She has directly helped over 1,300 rooftops and tens of thousands of Automotive Sales Professionals evolve personally and professionally.

Karen also has 14 years of Accounting experience and 9 years experience as a Certified FranklinCovey Trainer and Facilitator for the 7 Habits of Highly Effective People and The 5 Choices to Extraordinary Productivity. She is an instructional design and curriculum development specialist, a time management and organization expert, as well as a process engineer. She has been recognized by the National Speaker’s Association for her skills in public speaking and was nominated in 2015 as one of the top 100 Leading Women in the North American Auto Industry, by Automotive News. Karen has also graced the covers of several major automotive magazines; most recently in AutoSuccess’ April 2016 edition, for her expertise on the importance and usage of video.

Sean V. Bradley, CSP

President of Dealer Synergy


Sean V. Bradley has 19+ years of Automotive Sale & Internet/BDC experience. 5+ years on the frontline. He averaged 30+ units per month on the Showroom Floor, becoming “Salesman of the Year” at Weisleder Lincoln Mercury Mazda in 2001. Sean quickly advanced into Management: Sales Manager, Special Finance Manager, Internet Sales Manager, Business Development Director. In 2004 Sean launched Dealer Synergy Inc. Dealer Synergy is an award winning Training, Consulting and Digital Marketing company that specializes in Internet Sales / BDC & Showroom Sales. Sean has written over 2,200 articles in 13 national publications such as Digital Dealer, AutoSuccess, Wards etc… He is a widely sought after speaker on the subject of Automotive Internet Sales, Business Development & Digital Marketing. He is a Member of the National Speakers Association Since 2008, “CSP” and Member of the Million Dollar Speakers Group. Sean has also trained over 35,000 Dealer Principals, GMs, Managers & Automotive Professionals. Additionally, he been an ATD / NADA Convention Speaker in 2009, 2010, 2011, 2014, 2015, 2016, 2017, 2018, and currently a 2019 workshop presenter for the NADA Convention.